The letters remained untouched while the rest of the space was carved away, resulting in raised letters. Book pages were individually carved into single plates of wood. Gutenberg was additionally driven by his desire to make books more accessible to common people and to increase literacy.īefore the invention of letterpress, printing was time consuming, work intensive, and tedious. Unsatisfied with contemporary printing practices, Gutenberg saw an opportunity to create a more effective printing technology. “Letterpress” or “letterpressing” refers to a printing technique developed by Johannes Gutenberg, a German innovator, in the fifteenth century. Then search among Minted’s hundreds of luxurious letterpress holiday cards and letterpress wedding invitations to find something that suits your style. Step behind the scenes to see how Minted pays homage to this centuries-old art form and learn why letterpressing is such a unique culmination of past and present. Contemporary letterpress products could not have come into existence without hundreds of years of improvement of ancient letterpressing methods in combination with the modern technology of polymer plates. Most people are unaware of the deep history behind letterpressing techniques and tools. Today, letterpress products are mostly recognized for their high-end, exclusive, and refined qualities. You may have seen letterpress stationery before: the majority of modern letterpress stationery is identifiable by the pronounced impression it makes on thick paper. Letterpress printing is also a form of relief printing, a method that consists of carving away a surface and printing from the raised remains. What is letterpress printing? Letterpress printing, or letterpressing, refers to the specific and specialized printing process that creates letterpress stationery. Now, visitors to beautiful Narragansett that find their way to Gansett Craft Chocolates get to take home a tasty bit of Rhode Island history with these bars.The Art of Letterpress and Relief Printing Deep impressions from the letterpress added to the historical feel of the piece while the gold foil stamped logo really raised the bar and harkened back to the area’s opulent past. The rich tone of PMS 294 paired beautifully with the Colorplan Azure Blue cover stock, reminiscent of the big blue skies of the quaint coastal town. How we produced this lovely letterpress packaging. Letterpress, like engraving, embossing and other time honored processes we do in-house at DATAGRAPHIC, has the ability to add both an air of craft and history to a printed piece that few other mediums can. With the main design of “The Towers” resembling an old woodcut print, it was decided that letterpress would be the perfect process to reproduce the image. These unique pieces were designed by the uber-talented Lindsay Fair of WOMA Design, which we have had the luxury of working with on other such high-quality projects. Why letterpress packaging was right for this design. The beautifully restored stone structures are a historic symbol of the Gilded Age and now serve as a venue for public events. Situated on a rocky outcropping near the public beach, the structure is all that remains of Narragansett Pier Casino, which was destroyed in a fire in 1900. And anyone who has traveled there immediately recognizes the iconic Towers of Narragansett. We love Narragansett, the charming, picturesque beach town located in southern Rhode Island and for whom Gansett gets their name from. “Beans-to-bar” chocolatiers, Gansett Craft Chocolates, reached out to us about producing some letterpress packaging for their small batch, high quality confections.
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